Which came first, manufacturing or design? For Eric Soederberg, CEO at Sunrise Labs, the answer is simple. Design always comes first. In this episode of “Making Bright Ideas Work,” Soederberg explains that if you choose a manufacturer to design your product, you may lose the ability to take a fresh look at your design. The time […]
Head-worn device that captures specific EEG signals from the brains and transmits the data to a tablet application
Eric Soederberg discusses ways to invest in your company’s future and create a culture of continuous improvement. Building a company culture of continuous improvement and investing for the future sounds like an obvious recipe for success, but it is easier said than done. Eric Soederberg, CEO of Sunrise Labs, joined Tyler Kern on this episode of […]
No one is an expert at everything, which is why hiring a product development team to get your medical product off the ground can determine whether it will ultimately sink or swim. Product development team expert at Sunrise Labs, Laurin Noel, joins the ‘Making Bright Ideas Work” Podcast Series to discuss what components lead to a successful group […]
The fundamental question that comes with designing new MedTech devices is this: What are the user needs and requirements? The questions feel simple enough, but it’s far from simple. With that question comes others: Who is the user? What makes a good requirement? How do you actually test these requirements? For a MedTech designer like Nick […]
Project management, leadership, teamwork, communication, motivation, personal connection, success
Perhaps no state is more renowned for medicine than Massachusetts. The Commonwealth is host to leading hospitals, medical centers, and medical device companies that are maturing next-generation technologies. But Medtech enterprises large and small need representatives to ensure that innovations in the space can thrive. That’s where Brian Johnson comes in. He is President of the Massachusetts Medical […]
With healthy growth rates projected for the medical technology and devices industry globally, MedTech careers are in high demand. On this episode of Making Bright Ideas Work, we break down how two open positions in the software and product development field at Sunrise Labs are affecting medical change on an industry level. To share their […]
What are the keys to a successful business? Many will claim that businesses can stay ahead by keeping up with current trends, being innovative, and offering competitive price points, but what about other competitive advantages? What about a high level of respect for your employees and the same amount of integrity? Eric Soederberg, President of Sunrise […]
Having a “Eureka!” moment and coming up with a new idea is only the first step in a lengthy and sometimes tedious process known as medical device development.. David Hibbard of Sunrise Labs has worked in medical technology development for over 25 years, so David knows a thing or two about navigating this process. In today’s […]
Getting a medical product to market is no simple task. From conception to development, to marketing to appeal to audiences worldwide, every step has its speed bumps, and like a speed bump, and put in place for good measure. Quality control for feasibility and engineering tests both play a part in making sure that the […]
